Carrera 60th anniversary.

The beating heart of racing.

Description

Two inconis brands sharing an anniversary. Tag Heuer x Porsche.
With a common heritage, racing, progress, design.

Reunited together on the new watch Chronosprint 911, a special tribute to the 911 Carrera.

 

The strive for progress, the thrill of speed, the heart of racing.

 

 

 

This film is an immersion in the heart of racing. 

Each pulse brings to life an intense world of passion and mastery. The heartbeat sound sets the tempo to a race towards higher sensations.  It insufflates its rhythm to this visual feast.

 

 

Here is the film. Headphones recommended.

 

 

 

 

We then worked on print variations, inspired from the movie.

 

 

 

 

 

 

 

 

 

 

Details
  • Category: ㅤCampaigns
  • Designed for Tag Heuer
  • Date October 2022
  • Tags Launch Campaign.